As competition draws ever-fierce between companies operating in both the tablet and smartphone market, it is becoming increasingly clear that if you don’t have it patented, you’re in trouble. With this mentality in mind, a new report this week claims that Apple is now looking into possible ways it can actually ‘patent’ the technologies which power its virtual assistant – Siri.
Apple’s sixth-generation iPhone – (formally, the “iPhone 5”) – isn’t set to hit the shelves, or the hands of those who managed to pre-order, until this Friday. Although, that didn’t stop American comedian, Jimmy Kimmel, from taking Apple’s iPhone 4S and his crew onto the streets to gather the public’s opinion of Apple’s just-released “iPhone 5.” *wink*
Today, analog instant photos are extremely rare, largely due to the equipment, cameras, and photo-developing technologies fading out, replaced by the modern-day digital cameras now found in our smartphones and tablets. However, this fact hasn’t stopped photo-editing offerings – such as Instagram – becoming hugely successful on the world stage. So, why is this? – Why do we continue to shoot digital images with the cameras in our smartphones, but ever crave to have them look like they were actually taken with a Polaroid SX 70?
Remember those new – (perhaps, slightly condescending?) – ads which Apple first ran during the broadcasting of the Olympic opening ceremony, aimed at advertising its “Genius” bar staff to a wider audience? Well, word now is that Apple has pulled these adverts for reasons unknown. Reportedly having removed the set of three ads from airing during NBC’s ‘Olympic’ coverage, whilst the Californian company hasn’t yet removed the ads from its YouTube account, it did notably re-upload its latest Siri ad featuring Martin Scorsese, suggesting the firm has a clear interest in visitors who grace its YouTube profile page, seeing this – first. This caused some confusion amongst some users, though, with many thinking the new TV spot had just been uploaded, when in fact the ad featuring Scorsese had been live for a week or more.
If you needed any more convincing that Apple may be set to launch its sixth-generation iPhone early next month, you may want to take a closer look at Sprint‘s latest promotion. Now offering potential customers Apple’s iPhone 4S (16GB) at a $50 discount on the handset’s usual retail price — available for just $149.99 — first reports of the sale arrived via iDownloadBlog, who noted that – (according to a Sprint retailer) – this pricing will remain in effect until September 14, 2012.